The theme will be your anchor point as you start building your mood board. This way, when you start browsing and curating, you won’t get too derailed from your goal. Before you start browsing for images, colors, fonts, materials and textures, you need to ask yourself: What is the result I want to achieve? What is this moodboard going to be about? The answer will help you establish the theme or a general creative vision. Start by establishing your goal and your theme. That being said, here are some tips that help you create a great mood board and also some things you might want to avoid. Sometimes there isn’t a better way to present a creative idea or a style. It really just has to communicate a theme or a “mood”. Mood boards can mean different things to different people, especially because when it comes to creating a mood board, there aren’t any strict or exact rules you must follow. On the other hand, they help others ‘get inside your head’ as they show your intended vision for a piece of work. Mood boards help you awaken your creative buds so that you have an inspiration source. They are also a very useful visual aid in helping the designer present and communicate his vision in a clear way. They help the creator refine his ideas and visualise how various elements go together.
This is why mood boards are usually used in the initial stages of a project. to help you better present a project or an idea to others.
In other words, a mood board (also known as inspiration board) is a physical or digital collage of ideas that is commonly used in a variety of fields, such as fashion, interior design, art and so on. It can include a variety of things, such as photos, illustrations, cutouts, color palettes, textures, words and really anything that helps you define the direction of your project. What is a mood board?Ī mood board is a collection of images, colors and fonts that perfectly defines what a project is about. Whether you’re working on a big creative project, a marketing campaign or designing a catalog, a mood board is tried-and-tested method, which has the ability to get your creative juices flowing.